🏅 SILVER MEDAL
Selected as a Silver medalist in Graphis' international, juried poster annual, the School of the Art poster will be published in their 2022 Poster Annual (ISBN: 9781931241120) alongside the best in the world.
Jurors: Stephan Bundi (Atelier Bundi AG) from Switzerland, Randy Clark (Wenzhou Kean University) from China, Michael Hester (Pavement), Chemi Montes (American University), and Nancy Skolos (Skolos-Wedell) from the United States, and Rene Steiner (Steiner Graphics) from Canada.
IU Northwest School of the Arts
Art Director + Senior Designer: Sarah Edmands Martin
Junior Designer: Julia Fegelman
This project called for a brand campaign and set of poster mailers developed for Indiana University's School of the Arts whose goal was to introduce incoming and potential freshmen from Northern Indiana and Chicago to the amenities, community, resources, and spirit of IUN's School of the Arts.
Referencing the kind of cutting edge artwork that the IUN School fosters, this double-sided and foldable poster design blends graphics, shapes, and patterns that quietly showcase works created by current and past student artists. In addition, the poster features collaged photos of select buildings and facilities that promise the scholarly, artistic, and living synthesis that students experience on campus.
The initial poster campaign was received so well by the client that they requested an expansion to include web, social media, and other printed materials featuring this design. Additionally, the design also succeeded in balancing a global brand language (Indiana University) and the IUN School's unique, creative identity.